An advertiser is running a placement-targeted campaign on YouTube, and is consistently reaching the daily budget for he campaign. The advertiser is also receiving conversions at the desired cost per conversion. Based on this information, the advertiser should:

An advertiser is running a placement-targeted campaign on YouTube, and is consistently reaching the daily budget for he campaign. The advertiser is also receiving conversions at the desired cost per conversion. Based on this information, the advertiser should:

A) decrease the cost-per-click bid.
B) increase the campaign’s budget.
C) decrease the campaign’s budget.
D) target a specific demographic.

Answer: B