An advertiser who has seen success on the Google Display Network with text ads wants to start using display ads for a seasonal advertising campaign. The advertiser has a medium-sized creative team to create these ads. Why should this advertiser consider using Google’s Ad gallery as opposed to other tools?

An advertiser who has seen success on the Google Display Network with text ads wants to start using display ads for a seasonal advertising campaign. The advertiser has a medium-sized creative team to create these ads. Why should this advertiser consider using Google’s Ad gallery as opposed to other tools?

A) Standard templates with the Ad gallery ensure that ads blend into the color scheme of any website.
B) Ads but with the Ad gallery tend to have lower costs-per-click (CPCs) than ads but with other tools.
C) The Ad gallery will allow the advertiser …

Answer: B